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  • Business Background
  • Project Goal
  • Tasks & Challenges
  • Actions
  • Results
  • Clients Remark
  • Conclusion
Business Background

This website is a leading college in Australia, and proudly Australian owned and operated business. It provides largest selections of vocational courses like English language course, business management course, hospitality course, aged care courses, child care courses, naati course Perth, security officer course, cocktail bartender course, government funded courses, Accounting professional year program course, etc.

Project Goal

This leading college in Australia was losing online reputation, and they got in touch with INAUSCO for web strategy and a complete, full-spectrum SEO campaign. The client’s goal was to get on top for the major keywords like –

  • Study in perth
  • Colleges in perth australia for international students
  • College courses Perth
  • Best colleges in Perth
  • Perth colleges
  • Aged care certificate perth
  • Professional year program in perth

And others 239 keywords and utilize organic search (SEO) to increase lead volume and market share.

Tasks & Challenges
  • Keyword research for effective Internet Marketing
  • Content Marketing to attract potential customers
  • Make the webpage SEO friendly to get crawl frequently
  • Optimize the targeted keywords in Major Search engines
  • Achieve rankings for keywords that searchers use online
  • Increase the ROI of their Business
Actions

The Link Building campaign was started in Jan 2019, as a result of significant jumps in ranking in the first month.

SEO Team at INAUSCO developed promotional materials like Info Graphics, PPTs, did Content Marketing, created and optimized YouTube videos, integrated and promoted strategic social channels and executed some quality Link baits and other ethical Link building stuff to achieve rankings and to drive traffic.

Results

After Jan month of Web-promotion and SEO strategy, client reported the following result as per their campaign:

  • Total organic traffic increase of 12.43% in just 1 month.
  • These are significant numbers, the most important of which being the number of additional inbound leads.
  • Below Snapshot describes the increase in Organic Traffic
Clients Remark

We sincerely appreciate INAUSCO team efforts in positioning our online website ranking in Australia. Organic traffic of Stanley College has gone up compared to previous month; overall it’s a satisfactory experience with INAUSCO. Cheers!”

Conclusion

It can be analyzed that Web presence of stanleycollege.edu.au got more strong and hyper with the INAUSCO’S SEO campaign. The Organic Channel i.e. traffic from Search Engines have contributed as main source.